FITNESS COMMERCE & OPERATIONS PLATFORM

Wondrous

A multi-tenant business-in-a-box platform that brings branded storefronts, industry-grade scheduling, connected payments, CRM, and growth tools into one operating system for fitness, wellness, and creator businesses.

Good morning, Ava

Here's the rhythm of your studio today.

Today's rhythm

View schedule

9:00

AM

1:1 coaching

Olivia Bennett

11:30

AM

Studio class

Strength & Flow

2:00

PM

Wellness workshop

Community studio

CoachingClassesWorkshops

About the Project

Wondrous

Coaches, wellness practitioners, studios, and creators often have to stitch together separate tools for websites, bookings, payments, client management, and communication. Wondrous consolidates those workflows into a single role-aware SaaS platform. Guided onboarding provisions a storefront, the scheduling engine supports solo sessions through recurring studio classes, Stripe Connect handles marketplace payments and payouts, and six dashboard surfaces give each user the tools and data relevant to their role.

One connected platform

Six focused views. One calm operating rhythm.

Each role gets a clear workspace while storefront, scheduling, payments, CRM, and communications stay synchronized underneath.

Role-aware workspaces

Studio owner

Operations

Instructor

Schedule

Client

Self-service

CRM

Relationships

Finance

Revenue

Super admin

Platform

Shared platform services

All systems connected

Storefront

3 active offerings

Bookings

12 today

Payments

$3,450 received

CRM

156 clients

Project Deep Dive

Project Deep Dive

Unpacking the architecture, innovations, and real-world results

01

One onboarding system for three business journeys

A branching, multi-step setup adapts to coaches, studios, and clients instead of forcing every user through the same flow. It persists progress, provisions a store automatically, supports Google and Facebook OAuth, and includes session-recovery safeguards so users can complete a long onboarding journey without being bounced back to login.

Welcome to Wondrous

Choose your journey

Progress protected

Coach

Solo practice

Studio

Team operations

Client

Book & manage

Step 1 of 4Continue
02

Nine storefront templates, assembled without code

Every business can launch a mobile-first public storefront from nine themeable templates. Independent sections cover services, schedules, pricing, testimonials, instructors, lead magnets, affiliates, newsletters, and creator monetisation, while a GrapesJS-powered visual editor provides a path to deeper layout customisation.

Store builder
Live

Sections

Hero
Schedule
Pricing
Team
Reviews
Wellness by Ava

Build your strongest practice.

Personal coaching and studio sessions designed around your rhythm.

Explore sessions
03

Scheduling built for solo practitioners and complex studios

The booking domain supports 1:1 sessions, studio services, classes, recurring series, events, instructor availability, room capacity, and equipment metadata. Waitlists automatically promote customers when space opens, while temporary soft holds and processing locks protect checkout from double-booking and slot contention.

Studio schedule

Today's rhythm

Add booking
9:00 AM

1:1 coaching

Olivia Bennett

11:30 AM

Studio class

Strength & Flow

2:00 PM

Wellness workshop

Community studio

Soft holdCapacityWaitlistAuto-promotion
04

Connected commerce from checkout to studio payout

Stripe Connect powers one-off purchases, subscriptions, credit bundles, packages, gift cards, coupons, saved payment methods, and marketplace payouts. Webhooks keep payment and subscription state synchronized, while revenue, balance, payout, staff, client, and operational dashboards give businesses a single control surface.

Customer checkout

Sessions, memberships, bundles, gift cards, and saved payment methods.

Secure checkout

Stripe Connect

$12,840

Revenue this week

Studio payoutConnected
Platform feeAutomated
Webhook syncLive
05

CRM, communications, and AI in the operational flow

Customer profiles, notes, tags, progress signals, and referral data form a lightweight CRM. The Wanda assistant adds contextual suggestions across customer and product views, while Magic Inbox moves toward AI-assisted communication triage. Brevo, AWS SES, Resend, Infobip, and web push support transactional and campaign messaging across channels.

Client CRM

Olivia Bennett

OB
Customer profile
Progress & notes
Tags & referrals

Wanda suggests

Context-aware assistant

Olivia is nearing the end of her package. Send a personalized renewal note before Friday.

Key Outcomes

Key Outcomes

Measurable results that demonstrate the impact of thoughtful design

240+

application routes and pages spanning public journeys, onboarding, booking, dashboards, and administration

140+

API route handlers supporting booking, commerce, staff, revenue, communications, and platform operations

9

mobile-first storefront templates for coaches, studios, wellness practitioners, and creator businesses

6

distinct role-aware dashboard surfaces for owners, instructors, clients, CRM, finance, and administration

Next Project

TapNFC

Next Project

Related expertise

Explore the engineering capabilities used to deliver products like this one.